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2011 Trek 1.2C

2011 Trek 1.2C

The 1.2 isn’t as “entry-level” as you might think. An aluminum frame and carbon fiber fork as just for starters. The drivetrain features Shimano’s 9-speed Sora components and a 50/34T compact FSA Vero alloy crankset. Alloy wheels and Bontrager tires keep you comfortable, while Bontrager’s saddle, stem, bar and seatpost complete this value-minded and performance-capable more>>
2011 Trek 1.5

2011 Trek 1.5

Now we’re takin’! A road bike that is light, fits well, and even features a 9-speed Tiagra drivetrain! The fun continues with a carbon fork and lightweight aluminum frame, and alloy wheels. Bontrager finishes off this exceptional bike by supplying the Affinity saddle, handlebars, stem and carbon seatpost. The ultra-cool matte black paint scheme is a nice bonus, don’t you more>>
2012 Trek Madone 4.6

2012 Trek Madone 4.6

So you’re in the SRAM camp, but you don’t want to save for a Madone 5.5? Trek was listening! You get the same frame as the 4.5 with all the high-tech trimmings: OCLV carbon fiber frame and fork, tapered headset for exceptional cornering, massive BB90 bottom bracket, and even a DuoTrap computer aperture. But you also get SRAM’s Rival and Apex drivetrain components, including a 50/34T compact crank and a 11-28T cassette for a huge gearing range. Bontrager Race alloy wheels feature blade spokes and a machined braking surface for smooth stopping power. SRAM Apex brake calipers help you keep everything under control on steep downhills, too. Bontrager components are also featured at the handlebars, stem, carbon seatpost and Affinity more>>
Tons of instore Specials are in store for you!

Tons of instore Specials are in store for you!

The Specials we post here are just a small sample of what we have on hand. We offer a huge and ever changing selection of special deals on bicycles, clothing and accessories. For the best bargains stop by the Row and have a look around, we’ll be glad to show you lots of great deals! Trek, Gary Fisher, Orbea and Felt bicycle sales are instore more>>
2011 Trek Remedy 7

2011 Trek Remedy 7

Remedy. A solution. When your bike just isn’t giving you the control you need on technical terrain -especially a descent- this is what you reach for. Trek’s new Remedy 7 shares the same Alpha Red hydroformed aluminum frame and 150mm of rear travel as the Remedy 8, and has the ABP rear pivot for better control on broken downhill trails under braking. Even the upper EVO suspension link is magnesium. The fork -plugged into an E2 tapered head tube- is Fox’s Float RL, also with 150mm of travel with a 15mm axle for even better control. SRAM supplies the 10-speed cassette, X.7 shifters, front derailleur, and X.9 rear derailleur for fast, durable shifts. Tough Bontrager Duster rims are wrapped with Bontrager XR3 Expert 2.3” tires to grab the terrain. Bontrager also brings his Evoke saddle, more>>
2011 Top Fuel 9.8

2011 Top Fuel 9.8

Trek’s Top Fuel 9.8 full-suspension mountain bike is what so many pro-level racers wish they could ride. A made-in-Wisconsin OCLV carbon fiber mainframe and carbon seatstay is supremely light, durable and stiff. The net-molded tapered head tube, and BB90 bottom bracket eliminates heavy bearing hardware, while adding rigidity to an already stiff frame. Trek’s Active Braking Pivot (ABP) rear suspension geometry keeps the 100mm travel shock working, even under heavy downhill braking, and the Full Floater bottom link for the rear Fox F-series Remote RL ProPedal shock helps it work better on washboard surfaces. The suspension fork is also a Fox F-series Remote RL with handlebar-mounted remote lockout and 100mm of travel. Shimano’s proven and much-refined XT 10-speed drivetrain components more>>
2012 Blue Cycles Norcross EX

2012 Blue Cycles Norcross EX

The Blue Norcross EX represents the latest generation of carbon fiber-framed cyclocross bicycles. With a monocoque frame constructed with Aerus Composites’ T700, the Norcross EX frameset weighs only 1100 grams (size MD). The all-carbon C4CX fork weighs only 480 grams with alloy dropouts, and is mounted in the EX’s 1.125”-to-1.5” tapered head tube. A BB30 bottom bracket gives immense rigidity to the crankset, and can be adapted to use outboard bearings from any common manufacturer (Shimano, FSA and SRAM, to name a few). The rear brake cable housing stop on the seat stays has an adjusting barrel for hassle-free brake installation. The front derailleur cable runs across the top tube and then U-turn’s at the pulley mounted near the bottom bracket. This allows for better grasping of the more>>
2012 Blue Cycles Norcross SP

2012 Blue Cycles Norcross SP

Blue Cycles have a strong contender in the alloy cyclocross segment with the Norcross SP. The SP’s 7000-series double-butted aluminum tubing has been shaped for uncommon torsional ridgidity, yet still weigh in at 1562 grams for the Medium frame. The all-carbon C4CX fork weighs only 480 grams with alloy dropouts, and is mounted in the SP’s 1.125”-to-1.5” tapered head tube. SRAM Apex components produce a solid, high-performance package, including a 48/34T ‘cross-ready Apex crank. Knobby Hutchinson Bulldog CX tires wrap American Classic Victory wheels, while Aerus provides the handlebars, stem, and alloy seatpost. Yes, it’s more>>
2011 Felt B10

2011 Felt B10

How can you experience the same technology as the best triathletes and time trial racers in the world? Come to Machinery Row, that’s how! The Felt B10 has a stunning aero-shaped frame that was developed with help from the Garmin-Slipstream pro cycling team. Flowing UHC carbon fiber produces a solid, efficient and aerodynamic backbone of frame and fork for this machine. Internal cable routing, an aero seatpost, and a rear brake caliper hidden under the chainstays are just a few of the details that help you to a PR on the bike course, or a national TT championship. But a smooth ride is only as good as the components. Shimano’s newest electric Dura-Ace Di2 components are found at the drivetrain for perfect shifts every time. The shifters are integrated into the aero bar extensions more>>
2011 Trek Speed Concept 9.9

2011 Trek Speed Concept 9.9

The Speed Concept 9.9 is Trek’s finest bicycle for riding against the watch. Triathletes have discovered that aerodynamics play a major role in achieving top performance on the bike. A smooth, comfortable ride quality is paramount in reducing rider fatigue for maximum speed, especially when the course includes rough and choppy pavement. The Speed Concept 9.9 can give a ride both benefits due to it’s Wisconsin-made OCLV2 carbon frame. The frame’s KVF shaping allows the Speed Concept to slice through the air, but still reduce weight and vulnerability to crosswinds. Ultralight SRAM Red components, including a 53/39T crankset and R2C shifters, produce razor-sharp shifts. Bontrager Aeolus 6.5 carbon wheels reduce drag, weight and fatigue in equal measure. Bontrager Speed Concept aero more>>
2011 Speed Concept 9.5

2011 Speed Concept 9.5

The Speed Concept 9.5 shares the same frame as the 9.9, and is equipped with a value-laden component package. Shimano’s Ultegra 10-speed drivetrain runs around a 53/39T crankset. Bontrager Race Lite Aero aluminum wheels slice the air with blade spokes and reduce rotating weight for the hills. The same Speed Concept S-bend aero bars, base bar and seatpost found on the 9.9 is added here, too. Even the hidden brake calipers aren’t left out. Come in and see the Speed Concept 9.5 for more>>
2011 Trek Speed Concept 7.0 and 7.0 WSD

2011 Trek Speed Concept 7.0 and 7.0 WSD

All the advanced aerodynamic frame design found on the Speed Concept 7.5 is also found on the Speed Concept 7.0 and 7.0 WSD. A TCT frame gives me SRAM’s Apex 10-speed component group rounds out the drivetrain, including a 50/34T compact crank and 11-28 cassette for the easiest hill-climbing gears found on a tri-bike. A fully adjustable aero bar make the Speed Concept 7.0’s an easy fit, and the Bontrager SSR aluminum wheelset makes for a smooth, light ride quality. Internal cable routing, a hidden chainstay mounted rear brake and DuoTrap sensor aperture covers all the details on this groundbreaking machine. The WSD version of the Speed Concept 7.0 has sizes down to XS with a 28.6” standover height and a 46.9cm top tube length to fit a wider ranger of riders and fitting more>>
2011 Quintana Roo Dulce

2011 Quintana Roo Dulce

The Dulce has been given design tweaks for the 2011 season, increasing the carbon frame’s torsional rigidity while still keeping the ride quality comfy. The head tube length has also been stretched slightly to fit a wider range of riders and flexibility ranges. Shimano’s aluminum blade-spoked RS-20 wheels have also been added for better aerodynamics and long life. Even the blade-style seatpost has a redesigned clamp for a wider range of saddle adjustability. Shimano’s Ultegra 10-speed derailleur and shifters work with a compact 50/34T FSA Gossamer crankset. Vision aero bars give you a comfortable cockpit for long rides and races more>>
2011 Quintana Roo Lucero

2011 Quintana Roo Lucero

With an upgraded frame for even better power transfer, the 2011 Lucero keeps all the upgrades from 2010, plus a longer head tube length for a better fit of a wider range of triathletes. Internal cable routing, two bottle mounts and a revised seatpost and seat clamp are just the short list to how the Lucero has improved! Shimano Ultegra crank and front derailleur handle high workloads, while a 10-speed Dura-Ace derailleur handles shifting duties out back. Shimano’s RS-30 wheels spin fast on a day with headwinds, while lightweight Vision clip-on bars run Shimano bar-end more>>
2011 Quintana Roo CD0.1 DA

2011 Quintana Roo CD0.1 DA

“Take the most innovative frame in the industry and load it up with the most mouth-watering components on the planet.” That’s what the head honchos at Quintana Roo told their bike designers. The SHIFT technology frame and fork are already mind-blowing, but to add a Vision TriMax crankset (with ceramic bearings!/i), Reynolds Assault 46mm carbon wheels, Dura-Ace derailleurs, Vison TriMax Pro aerobars and an ISM Adamo saddle?!? What are you still reading this website for? Check out the last 2011 CD0.1 DA’s for miles more>>
2012 Orbea Terra T-105

2012 Orbea Terra T-105

Looking for something different to surprise your rivals on the cyclocross circuit? The Orbea Terra T-105 features their Silver-level carbon fiber for maximum energy transfer for uphill sprints and light weight. The super stiff BB30 bottom bracket encloses an Omega 46/36T crankset spinning a chain through Shimano 105 derailleurs. Shimano’s 10-speed 105 shifters mount to aluminum Orbea Wing Alu bars and steer a tapered 1-1/8"-to-1-1/2" steerer tube carbon fork. The Mavic Aksium wheels are wrapped with proven Vittoria Cross XG Pro tires. Ready for the bell lap? The Terra certainly more>>
2011 Felt B2

2011 Felt B2

The Felt B2 features some of Felt’s latest technology: UHC Advanced carbon fiber frame and Bayonet-style fork for light weigh and incredible aerodynamics, a flattened base bar with adjustable stem for ease of fitting and even a carbon blade-style seatpost. The Di2 shifters and derailleurs improve shifting like nothing else in cycling, and Felt’s TTR3 wheels slice through the wind with incredible ease. Come in and see how aero bikes are being more>>
2011 Trek Speed Concept 9.8 WSD

2011 Trek Speed Concept 9.8 WSD

Looking to qualify for Kona? We have your ultimate speed machine! Ultra-light Wisconsin-made OCLV2 carbon fiber has been shaped and wind-tunneled to within an inch of it’s life! SRAM’s 10-speed Force components even have a carbon 53/39T crank. Bontrager Aeolus 5.0 carbon clincher wheels are wrapped with Bontrager’s R4 tires. The integrated carbon aero bars are easily adjustable for a best possible fit. This bicycles comes with a free fit, before component substitutions. This is our last more>>
2012 Trek Cronus CX Pro

2012 Trek Cronus CX Pro

When you decide that cyclocross is your kind of race, and you want a bike as dedicated as you are, you choose the all-carbon Cronus CX Pro. A massive downtube on the 500-series carbon frame tells you that this is not a bike that was an afterthought for Trek. Wide all-carbon fork blades and a tapered head tube give you maximum control on rough turns and descents. Giant chainstays and a BB90 bottom bracket are a solid foundation with which to put massive force into this bicycle. SRAM’s 10-speed Rival shifters and derailleurs spin an 11-28 cassette with a SRAM S300 46/36T crank for maximum power transfer. Blade-spoked alloy Bontrager Race wheels are shod with CX0 34mm ‘cross tires for fast acceleration on turf and more>>
2010 Felt AR2

2010 Felt AR2

Now a leader in the category of aero road bikes, Felt unleashed the AR series on the pro peloton to rave reviews. Developed with multi-national champion David Zabriskie The Felt AR2 is a Tour de France-ready bicycle, built with a Modular Monocoque process and using UHC Nanotube materials for incredible lightness and supreme torsional rigidity. The super-slippery shape gives a rider a one-minute lead for every hour of riding with the same efforts, compared to a rider with a conventionally-tubed bicycle. The 10-speed Dura-Ace 7900 drivetrain is also a proven design, with a 53/39T crankset being the centerpiece for this technological masterpiece. This particular example we have in our store is also equipped with Zipp’s carbon fiber 303 wheels wrapped with Vittoria tires. For road more>>
2012 Trek Cronus CX Ultimate

2012 Trek Cronus CX Ultimate

Trek made the cyclocross world take a step back and break into a cold sweat when they saw the Cronus Ultmate. Light, nimble, well-equipped and impossibly stiff, the Cronus CX Ultimate needs no changes or modifications to let you perform at your best. 500 Series OCLV carbon makes for a frame that will carry you over the rough stuff, yet be light enough for shouldering on the bell lap. SRAM’s 10-speed Force drivetrain is spun with an S900 46/38T crankset. Shimano’s tubeless-ready Ultegra wheels are wrapped with Bontrager CX0 700x34mm tires, and are light and tough as nails for century rides as well as muddy laps. Keeping the wheels reigned in is the job of Avid’s Shorty Ultimate cantilever more>>
2012 Giant XtC Composte 29er 1

2012 Giant XtC Composte 29er 1

A 29’er carbon fiber mountain bike for only what? Yes, Giant has proved to be the industry leader in value-packed performance bicycles, and the XtC Composite 29’er 1 is no exception. The massive MegaDrive downtube is anchored by the tapered OverDrive head tube for precise control, while the frame’s OverDrive press-fit GXP bottom bracket ensures no loss of power when you need beat your buddies to the top of the next hill. Going down the other side requires an effective suspension fork, and the 100mm-travel Fox F29 RL with a thru-axle hub helps keep it all under control. Shifting duties are done with SRAM’s 10-speed X7 deraiileurs and shifters, and a SRAM S1400 39/26T double crankset. Avid’s Elixir 1 disc brakes help throw out the anchor before you go too far. Wrapping the 32-spoke more>>
2012 Trek Elite 9.9 SSL

2012 Trek Elite 9.9 SSL

The 26” hardtail sees its ultimate expression with the Elite 9.9 SSL. A feathery frame belies the incredible rigidity of the Mountain OCLV construction, and the innovative Net Molding tapered head tube and Precision Fit sockets for the BB90 bottom bracket. Improved control is found with the Fox Factory Series 32 Float FIT RL 100mm travel fork, featuring an air spring, a 15mm thru-axle for precise cornering through the technical sections, and even a remote lockout switch. Shimano’s World Cup-tested 10-speed XTR components are found throughout, including the 40/28T crankset and hydraulic disc brakes. The wheels are equally impressive Bontrager Race XXX Lite carbon, and tubeless-ready. Wrapped with Bontrager Team XR0 Team tires, the ultralight rotational mass of the wheelset makes for more>>
2011 Giant Defy Advanced 1

2011 Giant Defy Advanced 1

An Ultegra-equipped carbon fiber road bicycle seems to be out of reach for many, but Giant has responded with the outstanding Defy Advanced 1. Using their Advanced-grade carbon fiber technology, the Defy 1’s frame features all the design upgrades seem in their competition models such as a tapered OverDrive head tube and and internal press-fit bottom bracket for incredible lightness and rigidity. The upright fit of the Defy series also makes for a more upright fit to accommodate a wider range of rider positions. Shimano’s ground-breaking 10-speed Ultegra 6700 components are found throughout the bike, including a 50/34T compact crankset for the really steep hills. DT Swiss R1800 wheels and a Fizik saddle shows that Giant wasn’t interested in cutting any corners. Come in and see a bike more>>
2011 Trek HiFi Plus

2011 Trek HiFi Plus

If your friends are riding 29’er bikes and they suddenly have vanished down the trails, how do you keep up? Why, get a 29’er bike yourself! The Trek HiFi Plus is a bike that will help you keep the rubber side down with Bontrager SSR 29’er wheels and 2.1” tires, but gain traction and confident cornering with Trek’s ABP rear suspension setup and Fox Float RP-2 rear shock. The front suspension is no slouch as well, with RockShox new Reba 29 RL fork with 100mm of travel. With a hydroformed aluminum frame, the HiFi Plus has an excellent backbone for dealing with hard landings and technical rock gardens. SRAM’s 10-speed drivetrain components include an S1000 crankset, an X.7 shifter set and X.7 rear derailleur. Avid’s Juicy 3 hydraulic disc brakes keep it all under more>>

Clothing Specials

Accessory/Parts Specials

Tons of instore Specials are in store for you!

Tons of instore Specials are in store for you!

The Specials listed here are just a small sample of what we have on hand. We offer a huge and ever changing selection of special deals on bicycles, clothing and accessories. For the best bargains stop by the Row and have a look around, we’ll be glad to show you lots of great more>>
Zipp 1080 rear tubular wheel

Zipp 1080 rear tubular wheel

Faster than ever before with the same Zipp durability, the 108mm-deep Zipp 1080 is the World’s fastest non-disc wheel. Crosswinds make a disc wheel a real bear especially for a smaller, lighter rider, and the 1080 may be a perfect alternative.  Disc wheels can also be heavy, and thus do not accelerate as quickly. Built with Zipps Carbon Bridge technology for impact resistance and external spoke nipples for serviceability, the 1080 Tubular gives you Zipp speed without a hint of delicacy. Fabian Cancellara rode the 1080 when he dominated Beijing’s time trial course. When seconds count the 1080 is a fast choice. Please Note: The Zipp 1080 rim is not compatible with the PowerTap hub. This is due to the severe spoke angle caused by the very large flange of the PowerTap hub combined more>>
Zipp Sub-9 Disc rear

Zipp Sub-9 Disc rear

Rumor has it the Sub-9 was designed using technology recovered from a UFO that had crashed in the parking lot at Zipp HQ. Whether or not that actually happened, the Sub-9 is fast, so fast in fact that when paired with Zipp’s 21mm Tangente tire the wheel produces forward lift. Despite its rigid appearance, the vibration dampening carbon Sub-9 yields a comfortable ride. This makes it the ideal choice for long-course triathletes. The flatter and less-technical the course, the more the 998 gram Sub-9 will help. A word of Warning: Variation in individual chain stay specifications on these bike models may cause interference issues with the Sub9. This is more of an issue for heavier and stronger riders (170 lbs), but Zipp strongly recommends you test the compatibility under riding more>>
2006 Zipp 606 Clydesdale tubular wheelset

2006 Zipp 606 Clydesdale tubular wheelset

The Zipp 606 wheelset is a Zipp 404 front wheel coupled with a Zipp 808 rear wheel.  Excellent for fast, powerful riders on technical courses where accelerating out of tight corners, or up short, steep hill is critical. If you’ve hesitated to buy carbon wheels because you’re over 180lbs. as well as powerful, this particular wheelset will ease your concerns.  These wheels are Zipp’s “Clydesdale” version, specifically for riders over 180lbs. The weight difference compared to a “standard” Zipp 606 tubular wheelset is a paltry 52 grams. We have one set of 700c Zipp 606 tubular more>>